Essay Example | Topics and Well Written Essays - 250 words - 60

Essay Example Without printing, it would be too difficult to document the knowledge. Printing also improved the efficiency of writers, and thus more literature review in good shape was available to the researchers to develop the technology. Referencing played the role of a catalyst in the development of the information’s history as it encouraged scholars to conduct research as they would be remembered for their positive contributions towards the creation of knowledge in the times to come. Development of the history of information as well as all factors like writing, literacy, printing, and referencing, can fundamentally be attributed to the development of science because scientific knowledge was used to develop the tools and equipments need for printing, and writing etc. Public contributed to the development of information’s history by being the prime player in the field. Humans developed technology for personal, social, and political gains using all of the elements discussed above. For example, technology was developed to win the wars (Heilbroner

An Exploration of Morality and Privacy Essay Example for Free

An Exploration of Morality and Privacy Essay Shakespeares Measure for Measure is a play that is hard to like. It is stark, structured, and monotoned in dialogue and plot. The characters within the play are overwhelming disgusting specimens of humanity who are one dimension characters which seem to not be fully developed. Central character, The Duke, is a cruel and calculating leader that is more like a puppet master than a living, breathing man. He is responsible for manipulating the characters and free will within the play, Measure for Measure. The Dukes actions are morally wrong. While The Duke claims his motivations are pure and he is trying to observe the governance of Vienna, there are other motives. The Duke likes to control people, by pretending to be a Friar is able to emotional rape and manipulate people and their free will. The Duke, who lives Italy, is in charge and it is his civic duty to maintain order. However, he seems unable to do so on his own. He employs the indifferent and unemotional Lord Angelo to carry out the gruesome work as punisher. The Duke, instead, decides that he should go out and mingle with his citizens. He decides to dress like and pretend to be a Friar. Lord Angelo, like many corrupt official, becomes intoxicating with power, using it for his own gain. The Duke shrugs off his duties to another individual which is obviously not trust worthy. He does this because he is lazy and is not entirely comfortable with enforcing the law. The Duke believes that he is incapable of enforcing the law himself and therefore his authority is reduced. He comments, to Thomas, our decrees, / Dead to infliction, to themselves are dead, / And Liberty plucks Justice by the nose (1. 3. 27-29). Thomas responds It rested in your Grace / To unloose this tied-up Justice when you pleased (1. 3. 31-32). It is clear that Thomas also believes that The Duke has intentionally stop doing the job he is responsible for. The Duke acknowledges Thomas point and explains that he wants to remain a kind leader and not one known for punishment. He states Twould be my tyranny to strike and gall them / For what I bid them do; for we bid this be done / When evil deeds have their permissive pass, / And not the punishment (1. 3. 36-39). Instead of completing his civic duties, The Duke chooses to go down to the prison and pretends to be a Friar. In pretending to be a religious figure he breaking the trust which individuals place in God and the people who are chosen to represent God. His behavior is questionable and his motives are clear he wants to be a voyeur. He claims he wants to be closer to the people he was chosen to lead however, this is the ultimate control. The Duke is supposed to be civic minded and ethical yet he easily chooses to deceive the people, in prison, that need him, whether a Friar or a Leader, him most. As he takes peoples confessions he taunts them. For example when he speaks with Juliet who has conceived out of wedlock, his approach is callus. The Duke informs her that it is her fault the man, Claudio, she loves will be punished by Lord Angelo through execution. Then the Duke talks to Claudio, and advises him that he should just give up hope of life and seeking Juliet again and hoped he is prepared to die (3. 1. 4). This is followed by a long, unemotional speech about how life is not worth living and that nothing in life really matters, as way to encourage Claudius to be thankful for his early demise. The Duke is not done yet, he continues to make people believe he is a Friar and uses this power to manipulate them. The Duke becomes aware that Claudios sister, a virgin, has agreed to have sex with him. In doing so, Lord Angelo has agreed that Claudio will not be killed. Isabella explains the situation to her brother. However, The Duke insists on listening. He requires the prison to offer him a concealed (3. 1. 53) spot. Eventually, The Duke reveals himself and claims that Lord Angelo was never serious and had never the purpose to corrupt her; only he hath made an assay of her virtue to practice his judgment with the disposition of natures (3. 1. 161-164). Once again The Duke is manipulating the lives of the people he is supposed to protect and look after. He creates situations and causes people to react in certain ways. He is amused and satisfied with himself. The Duke then tells Claudio that his execution will happen. Then The Duke changes his mind and decides that he will sleep with Lord Angelos ex finance instead of Isabella. The Duke insists that this is a good thing because the doubleness of the benefit defends the deceit from reproof (3. 2. 262-263). The Dukes manipulations continue when Lord Angelo demands that Claudio be executed and The Duke suggests that they should just substitute another inmate for Claudio. Even after Claudios live is saved, The Duke insists on telling Isabella that Claudio is dead. It is morally unacceptable that The Duke pretends to be a Friar. While The Duke claims that he is monitoring Lord Angelos virtue as a governorship it is clear that The Duke has his own motives in pretending and ease dropping. He believes that he has the power to a be a puppet master and pull the strings of everyone below him. If The Dukes true motive was in measuring how well Lord Angelo is doing his job, he would have confronted him much sooner then he actually does. The Duke inflicts unnecessary harm on people for his own pleasure and feeding of his own ego.

History Of Cultural Tourists Tourism Essay

History Of Cultural Tourists Tourism Essay Tourism has been known as one of the worlds fastest and largest growing industry. The industry has become very significant to all countries across the world as for decades it has been a major contributor to a countrys economic growth and development. Nevertheless, today there has been a trend and an increasing growth of various tourism markets segments in the tourism industry, which one of them is known as the cultural or heritage tourism that has become the most significant and fastest growing segment in the tourism industry (Virginia Department of Historic Resources, 1998 cited in Huh, Uysal, and McCleary, 2006). Cultural tourist defined by The Australian Bureau of Statistics (1998) is someone who has visited to cultural places and spent at least one night in more than forty kilometres from his original place of residence. The cultural places or attractions can be various including art galleries, museums, animal and sea parks, libraries, concerts, theatre plays, dancing performances and cinema (cited in Filippou et al., 2010). Cultural tourism as a distinct product category generally is different than when people travelling to a destination to experience cultures. Since all travel could involves cultural elements in which tourists are moving from their own cultural environment and travel to destination to experience other cultures. Even various touring activities may enable tourist to experience cultural differences. Yet, cultural tourism means more than just cultural displacement and it is important to distinguish between cultural tourism and touring to different cultures. Cultural tourism i nvolves in the consumption of different range of a destinations tangible and intangible cultural heritage assets include archeological sites, museums, castles, historical or famous buildings, arts, theatre, primitive cultures, subcultures, ethnic communities and other things that represent people and their cultures (Richards, 1996; Goodrich, 1997; Miller, 1997; Jamieson, 1994 cited in McKercher, Ho, Cross, and Ming, 2002) There are only few research has been published examining the cultural tourism market, yet there are some figures indicating the size and the significant of this market. According to various research studies, a significant amount of percentage of tourists going for cultural experiences such visiting cultural attractions and participating in various cultural activities which are not sun, sand and sea related (Richards, 1996 cited in Yun et al., 2008). The World Tourism Organization has also estimated the cultural tourism market accounts for 37 percent of all tourist trips and demand is growing by 15 percent per annum (Richards, 1996 cited in McKercher and Cross, 2003) The growth and importance of this cultural tourism has been stimulated mainly due to the rising demand despite the fact research has showed that cultural tourism is not developing as fast as the global tourism as a whole (de Hann, 1998 cited in Richards, 2007). However, due to the emerging of more educated and sophisticat ed tourists has enable people to access culture and globalization also tend to create more interest in cultures as well as local heritage. Cultural tourist now represents as a new type of mass tourist which seeks for meaningful cultural experiences (McKercher and DuCros, 2003). Thus, this paper objectives is to present a market intelligence report to Australias Destination Marketing Organization (DMO) which will provide them information particularly on cultural tourism segment. This paper also attempts to identify and analyze the profile characteristics and behavior of cultural tourists market in terms of its (1) demographic characteristics, (2) types of information sources used, (3) travel booking preferences, (4) travel motivations, (5) activity participation, (6) travel expenditure, and (7) the marketing implication that needs to be taken account or understand by the destination marketers in such a way for destination to maximizes the its appeal and profit, and highly attract more cultural tourists to the destination by understanding their behavioral profile. 2.0 Target Market Analysis There have been various tourism research studies of cultural tourism which have focused on identifying and analyzing the characteristics of cultural tourists market. These studies are aim to provide comprehensive information and to learn in depth about the target market including their demographic characteristics, the travel behavior characteristics and motivations of tourists who visits cultural destinations, information sources used, booking preferences, expenditures as well the type of cultural activities they participated in such a way to develop marketing strategy of the destination. 2.1 Demographic Characteristics Firstly, to have the understanding of the cultural tourism market segment of what are the characteristics of cultural tourists that visit cultural attractions or participate in cultural activities, hence demographic indicators are being used in tourism research to profile tourists such based on gender, age, income, educational levels, occupation, or marital status. On September 27, 1999 and April 16, 2000, data study were collected by the Canadian Tourism Commission (CTC) in the United States by conducting a Travel Attractions and Motivation Survey, which to examine US originated tourists and helps to obtain general understanding of tourist behaviors and demographic profiles of cultural tourist in visiting various of cultural attractions or activities (Kim et al., 2007). There are 29 types of cultural attractions being identified and were categorized into a few distinctive groups using cluster (four clusters) analysis (see appendix A1) which are include festival and musical attractions, Commercial recreation parks, local festivals and fairs, knowledge or aesthetic seeking attractions. A series of logistic regression analyses were used in this study to identify the various demographic characteristics (gender, age, income, and education) on the four clusters of cultural attraction participation (see appendix A2). In addition, another study were a lso conducted which was composed of tourists who visited the cultural attraction of Virginia Historic Triangle (Williamsburg, Jamestown, and Yorktown) in June and August 2002 (see appendix B) (Huh, Uysal, and McCleary, 2006). On the basis of the two studies mentioned above, demographic characteristics of cultural tourism segment can be clearly identified. It can be concluded that greater percentage or number of women participate in cultural tourism than men. Research also shows that the cultural or heritage tourism segment is slightly moved towards more females. U.S Department of Commerce and the U.S Presidents Committee in the Arts and the Humanities (2005) showed that the majority of women or females participate more in cultural activities compared to men, this is because the position women has improved in recent decades, both in the family and workplace. Women also tend to have the biggest role in decisions making regarding to family vacations both in terms of duration of trips and destination choice (cited in Filippos et al., 2010). From the findings can be concluded cultural tourists are largely made up of adults and the senior age group in the aged of 40s- 60s years. Despite the younger age group ty pically aged 20-29 shows the smallest percentage in cultural tourism yet they are also part of the key demographic group. Moreover, large number of of cultural tourists tends to belonged to the high social group with high household income of $80,000 or more, and generally they are well highly educated with higher percentage of having college and advanced degree (graduate level). Hence, the higher education level of tourists, it shows greater participation and interest in cultural tourism. In contrast the lower percentage of participation in the four clusters of cultural attractions is mostly tourists with lower education level in high school and college. 2.2 Information Sources used As part of information search about the destination that tourists want to visit, there are wide range of information sources of travel that tourists can choose prior to their destination include brochures and material published by visitor information centers and by tourist boards, articles or magazines, internet, TV, word of mouth (WOM) by friends and relatives, travel guidebooks, tour guides, travel agents, and past experiences. The different kinds of information sources available may be grouped into those accessed through internal and external searching (Fodness and Murray, 1997, 1998; Gursoy and Chen, 2000 cited in Osti, Turner, and King, 2009). To know the main travel sources of information being used by cultural tourists can be obtained from a secondary data study which was drawn from the 2004 Tourist Exit Survey conducted on Prince Edward Island (PEI), Canadas major tourist destination, with a total of 3,139 surveys were completed by overnight pleasure tourists (Yun et al., 2008). The 3,139 tourists were categorized into two clusters groups of non-cultural tourist (cluster 1) and cultural tourists (cluster 2) about 1,996 (63.6 percent) of tourists have low participation in cultural activities and 1,143 (36.4 percent) highly involved in cultural activities. Based on the survey results, it was found that the majority of cultural tourists most likely to used the internet or tourism website as a main source of information which accounts for 58.4 percent. Travel information package (49.4 percent) is also become the second main important source of information used by cultural tourists, followed by friends, relatives, or co-workers which accounts for 36.9 percent, this may reflect the high information content of travel information package and strong personal recommendation from friends or family. Cultural tourists are also more likely to use package tour, travel guidebooks, and tourist information centre as well as a source of their travel information. However, very few of them used of newspaper story or advertisement, travel agent, and television program or advertisement as their source of information (see appendix C). 2.3 Travel Booking Preferences Travel booking preferences is closely related to how cultural tourists book its travel in order to visit a cultural destination. Motivations for Travel What are generally the main travel motives of cultural tourists towards attending cultural experiences in a particular destination? Murray (1964), defined motives as a separate distinguishable internal characteristic that occurred, direct, and integrate a persons behavior (cited in Kay, 2009). Some empirical research studies have been conducted to gain better understanding of tourist motivation for traveling to cultural attractions and events or other cultural experiences being offered in the destination. A growing body of conceptual and empirical research is showing basically that not all cultural tourists are homogeneous. Some studies have segmented this market based on the importance or centrality of cultural tourism in the decision to visit a destination. Then McKercher (2002) has built on these studies by adding depth of experience and created a two dimensional model that produces a conceptual model of cultural tourists (see appendix D1) in which he classified and identified five types of cultural tourists based on the centrality and depth of experience (from shallow to deep), and the importance (or centrality) of cultural tourism (Low to high). He recognized different tourist may display different experiences despite having the same or similar motivation levels. Since availability of time, travel partners, tour group participation, level of awareness and interest, education, ethnic background and various other factors could affect individuals participation in cultural tourism (c ited in McKercher, Ho, Cros and So-Ming, 2002). The types of cultural tourists he has identified include the purposeful (high centrality/deep cultural experience), sightseeing (high centrality/shallow experience), casual (modest centrality/ shallow experience), incidental (low centrality/shallow experience), and serendipitous (low centrality/ deep experience) cultural tourists. This model was then tested empirically on a sample on a sample of cultural tourists visiting Hong Kong and differences can be identified in terms of their travel motives (see appendix D2). Based on the data results of this study, each of the different types of cultural tourists are motivated to travel for different reasons than other tourists. Purposeful and sightseeing cultural tourists were motivated to travel for educational and cultural reasons, see travel mostly as a change to grow personally and as a change to learn about anothers culture. In contrast, incidental, casual serendipitous cultural tourists were motivated to travel for creation, fun, and r elaxation, yet to learn also about other cultures. However, serendipitous see travel as more to change to grow personally instead for relax (McKercher and Cros, 2003). There was another general research study by Pandora L. Kay, in the journal of Cultural Experience Tourist Motives Dimensionality: A Cross-Cultural Study (2009). It examine tourists motivational for attending and experiencing a range of cultural related experiences, some was by taken a sample represented by Japanese tourists and Mainland Chinese tourists (see appendix D3). The data showed a generic scale for measuring travel motives for tourists visiting cultural attractions, most commonly found on the dimensions from selected empirical studies representative of the considerable body of tourist motivation research in various contexts. The data shows the most commonly found travel motive dimension in a general context in relation to cultural and non-cultural attractions. Several motive dimensions being listed and it emphasized a large number of psycho-socio-physiologically based dimensions and with the listed of the authors. It clearly shows that only one significant travel motive dime nsion found for cultural attraction motives which mainly for education or knowledge based on the three studies. 2.5 Activity Participation There are huge varieties of activities that cultural tourist usually participate in. The most common and important activities that cultural tourists still mostly engage or participate is visiting cultural sites or attractions such as museums, galleries, and monuments. Based on ATLAS (2004) surveys, about 60 percent of tourists had visited a museum, 30 percent had visited a monument and 29 percent visited a gallery. In addition, there is a trend of moving toward a greater visitation to various different types of cultural attractions in a destination mainly towards arts attractions such as visiting to art galleries, performing arts, and festivals (cited in Richards, 2007). Furthermore, study of cultural tourist taken from Tourists Exit Survey on Canadas major destination Prince Edward Island (PEI), 2004 have identified the different activities participate by cultural tourist compared to non-cultural tourists (see appendix E1). Overall, high percentage of cultural tourists were likely to participate in sightseeing, visiting beaches, visiting a national park, driving tour, and shopping for crafts and souvenir compared to other travel activities being listed. Nevertheless, activities that cultural tourists pursued in a destination can also be different from one another since different types of cultural tourist display different behaviors at a destination. McKercher (2002) classification of five different types of cultural tourists based on the centrality and depth of experience ranging from a shallow, superficial or sightseeing experience to a much deeper, learning oriented experience may display differences in cultural activities participation (see appendix E2). The first is purposeful cultural tourist which characterized as highly motivated and tends to have high centrality and deep cultural experience, thus this type of tourist would generally participate in activities of visiting cultural sites such museums instead of shopping, they likely to visit shop in local markets rather than in stores selling brand names. Tourist who is highly motivated but has more shallow experience is known as the sightseeing cultural tourist. This type of t ourist usually interested in collecting experiences rather than pursuing any one activity in depth, and mostly undertakes activities such visiting museums, shopping or visit local market. The third is casual cultural tourist that has a shallow experience and a destinations culture or heritage such historic buildings or theme parks plays role in the decision to visit. The incidental cultural tourist also has shallow experience and not so motivated to travel for cultural or reasons but still participate in mass cultural tourism activities such as heritage theme parks and other places of entertainment. They tend to avoid visiting temples and other religious assets, and rather choose to visit stores selling brand names. Lastly, the serendipitous cultural tourist is characterized as having deep experience yet has no motivation to travel for cultural reason and still participate in cultural activities like visiting museums (McKercher, 2002, McKercher and Cros, 2003). 2.6 Travel Expenditure Travel expenditure is refers to travel budget or the amount of money in which cultural tourists spend on cultural tourism in a destination. According to a research, cultural tourists known in their high spending on cultural tourism in most tourist destinations with average total spending over $1920 which consider as much higher than visitors on a rural holiday ($1320), at the beach ($1825), and on city trips ($1535) in 2004 ( Richards, 2007). The same data results of study which were taken from the 2004 Tourists Exit Survey conducted on Prince Edward Island (PEI) with 3,139 respondents of overnight pleasure tourist both consist of non-cultural tourist and cultural tourists, clearly shows the differences in travel expenditure between the two clusters (Yun et al., 2008). Cultural tourists generally spend more than non-cultural tourist with the average total spending per person per trip basis of $1186.2 whereas non-cultural tourists only have the total average spending about $825.1 (see appendix F). The relatively high amount of spending of cultural tourists highly associated with the high income levels which characterized this market segment. In terms of expenditure categories, based on the data results the largest percentage cultural tourist spent on accommodations, at restaurants and bars, spending on souvenirs and crafts. 2.7 Marketing Implications Based on all the key findings on the profile characteristics and behavior of cultural tourism segment from various research studies, it has showed that cultural tourists have displayed different characteristics, behaviors, needs, wants and interest compare to non-cultural tourists, as well as different behavior, experience, and motivation are demonstrated in the five different types of cultural tourists indentified by McKrecher though their demographic characteristics are largely the same. This will likely affect the destination marketing or management organization in taking decisions of developing its marketing strategy which can be in terms of product, promotion, packaging, and distribution. Cultural tourists like to seek different activities when they travel include sightseeing, visiting to museums, historical building, and other sites represent culture of a destination. Then destination marketers need to understand the needs of cultural tourists and travel behaviors through a promotional effort of promoting and providing a variety of packaging arrangement of cultural attractions. The types of packaging arrangement that can be offer to cultural tourists can involve different types of cultural products such as museum packaging with art festival and theatre performance or can also be national parks and art galleries. The advantage of these packaging arrangements can create a wider level of interest and offers the variety of experiences that most people are seeking, as well as increasing perceived value for time and money spent. Furthermore, cultural tourists are generally motivated to travel for knowledge or educational reasons and seen as for self personal development by learning others culture. A good strategy of promoting cultural attractions or activities can be created by emphasizing the educational elements or educational information that may benefits to the tourists. Besides, various promotions could be focuses on promoting cultural facilities, attractions, and events through advertisement such as on website, travel guidebooks, or travel operator can be used to capitalize on opportunities to attract more cultural tourists and increase their motivation to participate in greater cultural activities. Moreover, a growing body of conceptual and empirical research has shows the conceptual model or typology of cultural tourists identifying there are five types of cultural tourists which has demonstrates differences on the basis of their behavior, involvement cultural activities and travel motivation. Each of different types of tourists may seek different experiences and engage at different levels of cultural attractions both high and low involvement. For these reasons, destination marketers need to accurately segment the different types of cultural tourists market and apply differentiating marketing strategy for packaging and promotional or advertising in such a way to attract and suits the needs of the different types of cultural tourists. The first is the purposeful cultural tourists who are greatly involved in cultural activities and highly motivated to travel to gain deep experience and knowledge, while sightseeing tourists similar to purposeful tourists the main difference is having shallow experience. Thus, destination marketers need to create an informative promotional or advertising strategy emphasize on works shops, exhibitions, performance, architectural, discussions, museums collection book shops, publications and research to attract both of these cultural tourists. Since these tourists have high involvement, they need to develop deep understanding of the meaning of cultural connections of the attraction and they are may highly attract or influenced by cognitive information (Kantanen and Tikkanen, 2005). Next, the casual and incidental cultural tourists both have shallow experience and not highly motivated to travel to cultural attractions instead they are motivated to travel for fun, creation and relaxation yet still somehow engaging in more cultural entertainment and theme parks. Therefore, persuasive advertising strategy that appeals emphasize on parks, galleries, theater, theme events and parks would appropriate to attract this low involvement type of tourists. Then one effective marketing communication that allows to reach these tourists when they spend time in the destination would be TV advertising on the local network. Lastly, serendipitous cultural tourists who have no motivation to travel to a destination for cultural tourism yet have deep experience. Therefore, satisfaction strategy is can be used to highly attract this tourists to persuade them to visit a destination and experience a cultural attraction. Promotional can be mostly emphasizes on art, architecture, museums, exhibitions, theatre or music performances, and theme events (Kantanen and Tikkanen, 2005). 3.0 Conclusion As the main objective of this paper is to present market intelligence report specifically on cultural tourism segment to Australias Destination Marketing Organization, in terms of its demographic characteristics, information sources used, travel booking preferences, travel motivation, activity participation, travel expenditure, and its marketing implications. Overall, based on the key findings from various research studies of cultural tourists that has been clearly identified, has showed that the cultural tourists segment are different with non-cultural tourists in terms of its characteristics, behaviors, needs and wants. Cultural tourists are made up of adults to senior age with the majority of women participating. This group of segment also highly educated and belong to the high social group of having large household income and travel expenditure. They also tend to choose the internet, travel information and gain information from friends and relatives as their main travel sources o f information. However, McKrecher (2002) reveals that not all cultural tourists are homogeneous and each have different in motivation, experiences and cultural activities participation classify as the purposeful, sightseeing, casual, incidental and serendipitous cultural tourists. The main marketing implication for these reasons, destination marketers should be able to segment the different of cultural tourists market segments with different cultural products needs, promotional strategy and packaging arrangements to cater the needs each of the cultural market as well as to increase their participation in cultural activities. .

Rachel Carson :: essays research papers

Area of Work. A marine biologist, writer, and an expositor of protecting the environment for the future, Rachel wrote many articles and three moving books about the sea, and a final book, Silent Spring, for which she is remembered. She was not by nature a crusader, but when aerial spraying of DDT killed the birds in a friend's bird sanctuary, she began to study the effects of pesticides on the chains of life. Silent Spring provides an authentic and chilling warning that the chemicals we use in pesticides can create greater problems than they intended to solve. Rachel warned that if we do not learn to respect nature we might face a spring when no bird songs could be heard. Education. At the Pennsylvania College For Women, a required college course in biology made Rachel change here assumptions about her career. She majored in zoology, and after graduating with honors, she received a scholarship from Johns Hopkins, where she got a Masters Degree in genetics in 1932. Challenges. Rachel first broke barriers as a women. She took her first job with the U.S. Bureau of Fisheries. In 1936 she became the first women to pass the civil service exam. Over the next fifteen years she rose in the ranks until she was the editor of all publications for the U.S. Fish and Wildlife Service. After resigning from government service, she wrote best selling books. Silent Spring set off a national controversy and made her the subject of attack by the pesticide industry. She challenged DDT, whose inventor had received a Nobel prize After reading the book, President Kennedy called for testing of the chemicals mentioned in the book. Her Work Background. Her years at U.S. Fish & Wildlife Service coincided with World War II experimentation with deadly chemicals. Insects were used to test these agents. Powerful pesticides were a byproduct of the tests. Rachel was the first one to see the dangerous effects of introducing these deadly agents into our food ch ain. Achievements. Rachel set off the controversy between environmentalists and the pesticide industry that is still raging. Silent Spring warns that for "the first time in the history of the World every human being is now subjected to contact with dangerous chemicals from the moment of our conception until death." Rachel came to be regarded as the mother of the modern environmental movement. "The environment" and "ecology" have since become household words.

The Santa Rosa Philharmonic Youth Symphony

The Santa Rosa Philharmonic Youth Symphony Elizabeth Tirado HSM/270 5/14/2011 Arin Norris The Santa Rosa Philharmonic Youth Symphony Overview of the Program The Santa Rosa Symphony was founded in 1927 with 35 musicians playing at the local Elks Club. In October of 1994, the Santa Rosa Philharmonic Youth Symphony (SRPYS) was formed. The Santa Rosa Philharmonic Youth Symphony has been providing musical training and performance opportunities for young musicians, ranging from ages as young as nine to 23. For over 50 years. The education programs of the Santa Rosa Philharmonic Symphony are made possible by the many committed people to ensuring music is available to the young people of Sonoma County. The mission of the Santa Rosa Philharmonic Youth Symphony is to inspire the residents with finest musical performances and educational program while maintaining organizational strength, fiscal responsibility and community service. The Santa Rosa Philharmonic Youth Symphony Outreach Program includes; free concerts for the youth of the community, bringing music to elementary schools that do not have a music program, and performing for the elderly who might not have the ability to leave their homes to attend concerts. Music can have a huge impact on a child’s future and can help to improve their self-esteem and leadership skills. The Santa Rosa Philharmonic Youth Symphony educates and helps young musicians improve on their skills which enable them to achieve their highest potential and appreciation for classical music. The auditions for the Santa Rosa Philharmonic Youth Symphony are held every year in June. Many young musicians participate, but few are accepted into the Santa Rosa Philharmonic Youth Symphony. Those students that are accepted face a challenging and difficult repertoire. Excellence in leadership is rewarded with scholarships. The young musician that is accepted will obtain lessons on professionalism, education, and integrity The Santa Rosa Philharmonic Youth Symphony that will continue even after the student’s completion of the music program. The Santa Rosa Philharmonic Youth Symphony along with local and regional music and arts organizations show in a planned effort the importance of music and arts in all levels of education and government. Finding Your Target Population The target population of the Santa Rosa Philharmonic Youth Symphony is the young musician who live in the Santa Rosa county; especially those who have musical experience. The Santa Rosa Philharmonic Youth Symphony is a non-profit, performing arts, community based organization. The Santa Rosa Philharmonic Youth Symphony relies on donor support to fund and maintain its musical, educational, and community programs. The National Endowment for the Arts, the California Arts Council, the Sonoma County Advertising Fund, and the City of Santa Rosa are among the donors of the Santa Rosa Philharmonic Youth Symphony. Local businesses can show their support by contributing flyers and posting concert performances. Needs and Assessments The central focus of the Santa Rosa Philharmonic Youth Symphony is to inspire young musicians to appreciate the musical arts, develop self-esteem and leadership qualities, enrich the quality of life for the Santa Rosa community, and form bonds with fellow students and staff members that may last a lifetime. The youth of the community has the opportunity to be supported by not only the faculty, but the facility, which allows the youth to achieve their dreams. Both qualitative and quantitative methods show where the program needs improving, what the program is doing to make the improvements, and input on what the stakeholders expectation are for the program. The Santa Rosa Philharmonic Youth Symphony Whether the organization is for profit or non-profit, large or small funding is always a problem. To overcome the dilemma of funding, the Santa Rosa Philharmonic Youth Symphony relies on donor support to continue the mission statement. The grant the Santa Rosa Philharmonic Youth Symphony receives from organizations provides the community and schools with free concerts. Local and regional business donors can enrich their business by investing in the cultural environment of the community. The support from staff, families of students and volunteers who help to make the program successful are ever present to assist in any fashion that will benefit the Santa Rosa Philharmonic Youth Symphony. There will always be needs that have to be met, the problem is the cost. Due to budget cuts nationwide, the students in the Santa Rosa and Sonoma County area who attend elementary and middle school have lost their music department, which leaves the student without the opportunity to appreciate, learn, and gather knowledge of music. Students must wait until they reach high school or college to participate in any music program; unless the student has been tutored privately, which is costly, the student will most likely lose interest in music. If the school has not any music program or offer after school activities for the student, that student will find other ways to occupy their time. Many students will succumb to negative influences such as gangs and drugs if there is a lack of positive activities for the student to participate in. The concern of community leaders and members was the lack of music programs would set students behind other students who attend schools that have an active music program. Since The Santa Rosa Philharmonic Youth Symphony any families cannot afford private music lessons for their children, a project was developed which educates students and supports music education, appreciation, and motivate students to fulfill their potential. Not all young musicians that audition are accepted. For those musicians that are not chosen for enrollment are still able to participate in other aspects of the program. Their involvement will keep the musician interested and open up new opportunities to learn different types of music while still practicing their own music skills. Planning and Developing If you were to ask any staff member of an organization how they feel about program planning, there would be many unhappy faces. Program planning is by far the hardest task of developing an effective program that will please the stakeholders. This process is known as being time-consuming, labor intensive and undesirable assignment with many hours of staff time involved. Some organization hire outside evaluators, while some organizations have in house evaluators. Program planning answers the questions of who’s, what’s, when’s why, where’s, and how’s of a program. The writing of a program plan must be clear and concise, define the mission, goals, and objectives of the program that will satisfy the stakeholders. Once the program plan is submitted, a funding source must be found, the needs and problems organized, and an evaluation plan is implemented to ensure that the program is doing what they set out to do and continue to meet the needs of the target population. Once the budget is established, most programs will address the issue of staff recruitment and the hiring and training of new staff members. It is in the best interest of the program to hire individuals that have experience and knowledge of what the program wants to accomplish. The Santa Rosa Philharmonic Youth Symphony When staff member have the knowledge of the program’s mission and are enthusiastic, the program will prosper. The target population is identified through surveys and input from the community and school officials. Student participation can be useful in evaluating the program, since the program already has community support. As with some businesses, they are only as good as their reputation. Word-of-mouth can be a valuable tool. Recruiting students who have not been exposed to classical music can be easily done through the program outreach efforts. These outreach efforts include complimentary tickets given to school music teachers and their students, bringing free concerts to the elderly and homebound members of the community, and performing concerts for the disadvantage youth of the community. The program is also partners with elementary schools in bringing music to the music experience to schools that have lost their music program. Staff members and students are also evaluated by progress reports and attendance records filled out by their instructors. The evaluation report of the program is available on a bi-annual basis and is reviewed by staff members, community leaders, and members of the Board of Directors. This evaluation is done to reassure that the program is continuing to meet their mission, goals, and objectives. Alternative Funding For any organization, funding will always be a problem. As mention previously, the Santa Rosa Philharmonic Youth Symphony concerts are made possible by grants, private and individual donors. Members of the community, families of students, local and regional The Santa Rosa Philharmonic Youth Symphony businesses and the general public are some of the donors that make the Santa Rosa Philharmonic Youth Symphony successful. Funding has become difficult, due to the budget cuts, the closing of many contributing business, and the closing of music program in the elementary and high schools in the area. The Santa Rosa Philharmonic Youth Symphony can apply for government and corporate grants, but it is important to consider alternate funding. Annual tuition only pays for a portion of what it takes to operate the youth symphonies. The annual event fund raiser, sales of candy at the concerts, and holding benefit concerts for the community might carry the symphony into the future, but applying for grants for non-traditional sources may be the most productive way to fund the Santa Rosa Philharmonic Youth Symphony. One obstacle that the youth symphony faces is students that cannot afford their own instruments. Approaching other musical organizations and manufactures of musical instruments for support in supplying needy students with instruments is an investment that can benefit both the program and the donors. Process and Developing The Santa Rosa Philharmonic Youth Symphony has been involved with classical music since 1994. Today, the students that attend the Santa Rosa Philharmonic Youth Symphony face the same challenges as their predecessors. Facing these challenges allows the student to grow and learn to conquer whatever obstacles they may face in their present and in their future. Some of the staff members have taking additional training to assist the students that are new to the Santa Rosa Philharmonic Youth Symphony program. On some occasions the program may require a bigger facility for their larger orchestras. Communication is important when developing a The Santa Rosa Philharmonic Youth Symphony program that will meet the needs of the students and the community. The biggest obstacles that the Santa Rosa Philharmonic Youth Symphony faces today is finding a committed funding source that will allow the Santa Rosa Philharmonic Youth Symphony to continue to provide for their existing and future programs. As with any organization, without proper funding the program will collapse under the financial strain. Summary The Santa Rosa Philharmonic Youth Symphony is dedicated to providing young musicians with orchestral training and performance opportunities of the highest caliber. The goal of the Santa Rosa Philharmonic Youth Symphony is for young musicians to develop an awareness and appreciation of classical music, while providing the community with enriching educational and cultural experiences. Most music programs, especially in poorer sections, have been cut because of lack of funding. The Santa Rosa Philharmonic Youth Symphony brings music to those who do not have access to music programs by giving free concerts and giving complimentary tickets to schools that have lost their music department. Music is an important aspect in a person’s life. Most people can tell you where they were when they hear a specific song. Music can transform a person’s mood. The Santa Rosa Philharmonic Youth Symphony program would benefit greatly if they utilize and keep an open mind to new ideas and teaching techniques. The Santa Rosa Philharmonic Youth Symphony References â€Å"Neilson Scholar for 1974†, Journal of School Health, 01/1975. www. santarosasymphony. com

It’s Time for a Change Essay

Social issues have lingered in the shadows of American history since the day that our independence was signed in 1776, a mere two hundred and thirty ­nine years ago. At that time, social issues consisted of our founding father’s debate over which men were to be considered equal, and the social issue of slavery as a whole became prominent to our young nation. From slavery to suffrage, the United States is no stranger to defining these particular social wrongs, and striving to make them right. As time has developed, the issues of old have passed, but now, new ones have arose. Currently, sitting in 2015, the United States is again being subjected to another social issueÍ ¾ that is police brutality and the use of body cameras as a means of holding all parties involved accountable for their actions. It is simply irresponsible not to implement this new means of technology and I believe that it’s use is a key factor in solving the social issue of police brutality, and the u ntrust and stigmas that stem from this abuse of power. Names like Trayvon Martin, Michael Brown, and Eric Garner have dominated headlines of many major news outlets for the past two years. The common factor between the three being the excessive use of force upon unarmed civilians. In the cases of Martin and Brown, both men were fatally shot, both were unarmed, and both had two conflicting sides of the story detailing the events leading up to and after their respective shootings. In each instance, many in the public were led to believe that racial stigmas were the determining reasons for the pulling of the trigger, and as a result mass protests and riots have occurred in towns such as but not limited to, Ferguson, Missouri and New York City. This is where body cameras demonstrate their necessity in our society and culture. As previously mentioned, both Michael Brown and Trayvon Martin’s deaths both went unrecorded, and the only substantial evidence of what occurred is the accounts of those who fired the fatal bullets. This is a defined problem. Despite either the positive or negative intentions of the officers who fired their weapons, each one has a bias, and with that, it can lead to that party giving a skewed opinion on how the events of each occurrence actually went down. The idea of a human source is just simply too unreliable, and it comes down our own human nature with bias’, and the fact that every single person has one. The use of body cameras instead in these instances would ultimately resolve this problem. Real footage would clearly display whether or not the use of fatal force was indeed necessary to use upon an unarmed civilian, and if not, it would hold the actually guilty party accountable for their actions. By simply attaching a recording device to an officer’s person, society is able to cut out human bias, and reveal the true nature of the event. The benefit alone in these new technologies makes the investment worth every dollar.